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Election advertising rules - summary

This table summarizes the different rules for election advertising applying to parties and candidates and between broadcast and other media.

 

 

 

Broadcast advertising using allocation of funds by Electoral Commission

When broadcasts allowed

Must be authorised by2

Party expense?

Electorate Candidate expense?

Promoting party vote or attacking party or candidate

From writ day to day before polling day

Party secretary

No - paid from Electoral Commission allocation

No - relates to party

Promoting electorate candidate only

From writ day to day before polling day

Electorate candidate

No - paid from Electoral Commission allocation

Yes (and value is a donation by the party to the electorate candidate)

Promoting both electorate candidate and party

From writ day to day before polling day

Both the party secretary and electorate candidate

No - paid from Electoral Commission allocation

Yes (for the cost of the portion of the ad relating to the electorate candidate) and value is a donation by the party to that candidate

Broadcast advertising using private funding

When broadcasts allowed

Must be authorised by2

Party expense?

Electorate Candidate expense?

Promoting electorate candidate only

From writ day to polling day

Electorate candidate

Not applicable

Yes

Promoting party vote, candidate and party, or attacking another party or candidate

Not allowed

Not applicable

Not applicable

Not applicable

Non-broadcast advertising

Period for which counted as election expense1

Must be authorised by2

Party expense?

Electorate candidate expense?

Promoting party vote or attacking party or candidate

26 August to close of 25 November 2011

Party secretary

Yes

No

Promoting electorate candidate or attacking another party or candidate

26 August to close of 25 November 2011

Electorate candidate

No

Yes

Promoting both electorate candidate and party vote

26 August to close of 25 November 2011

Both the party secretary and electorate candidate

Yes (for the cost of that portion of the ad relating to the party)

Yes (for the cost of that portion of the ad relating to the electorate candidate)

1There are no restrictions on when non-broadcast advertisements can be published.

2Authorisation must be in writing. In addition, the advertisement when broadcast or published must include the name and relevant full street address of the promoter of the advertisement. A Post Office box or website address is insufficient.